Wine Packaging Design
Business Communication – 2015
Design labels and packaging for a line of wine products including a 40th anniversary special edition. Duckhorn has spent almost 40 years of establishing itself as one of North America’s premier producers of Napa Valley Merlot wines. I approached the branding and packaging design by creating an unique character wine that could be enjoyed.
The challenge included studying the tiers of wine for better differentiation, creating a character each of the packaging. Also publishing a special edition premium wine package to celebrate the 40th anniversary.
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